Our Aim

Put It Out seeks to reduce the impact of fires that have devastated families in informal settlements and townships in South Africa and across the globe by empowering residents with the world’s most cost-effective and safe fire extinguisher.

Our vision – to help save the lives of people in rural communities in South Africa and eventually everyone around the world.

Our Story


Toli Altounis first started his journey supplying snacks and amakipkip (flavoured popcorn) across the country and into rural areas, this is where he became more aware of the everyday struggle in informal settlements.


The concept of the fire extinguisher came after a fire broke out in the community of Khayelitsha in 2015. Our product is designed to be the first response, to small fires, as most big fires start off small. This is because most shacks are built with highly combustible materials, have no access to running water and because they are built close to each other there is no infrastructure for fire trucks to access the area and effectively combat fires.
We wanted this product to require no maintenance, unlike other fire extinguishers on the market. After we realised that there weren’t any cheap and reliable fire-protection products available in South Africa, we decided to do some market research. What we found was more alarming than we first imagined.

How does it work?

The Put It Out mini fire extinguisher is designed to save lives by preventing shack fires that rage through local communities in South Africa. The product can be used by anyone including small children.

It has been tested by FireLab, part of the Council for Scientific and Industrial Research, and is market ready. The fire extinguisher is produced in Strydom Park, Gauteng, in a small factory that employs people with disabilities.

Step 1

Break seal and open lid

Step 2

Pop capsule inside pouch

Step 3

Spray contents onto fire

Put It Out Fire Extinguisher

The money from this purchase will send a Put It Out to someone in a rural community. Our goal is to reach 200,000 units!

In order for us to reach that goal, a donation of at least R30 is needed, which will go towards the cost of the fire extinguisher, logistics and training rural communities on how to use the product.

Donate Here

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  2. Click the Donate button on the right
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